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Welcome
We welcome you to the June issue of News
At Eight, produced by Eight Marketing Co., LLC.
Thank you for joining us.
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Eight Marketing Welcomes Fairmount Park Historic Houses
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Eight Marketing is pleased to have been selected to
brand and create an actionable strategic plan to
market the Historic Houses of Fairmount Park. These
spectacular 18th- and 19th-century mansions, located
above the Schuylkill River, were established as rural
retreats by prominent families of the day - and remain
among the jewels of the nation's largest in-city park.
The project will involve working with seven individually-
administered historic houses and mansions: Cedar
Grove, Laurel Hill, Lemon Hill, Mt.
Pleasant, Strawberry Mansion, Sweetbriar and
Woodford.
The project will draw on Eight
Marketing's experience in creating unified brands
while maintaining individual identities and
positionings. As with previous assignments that
include Historic Germantown, we will collaborate with
the creative talents of Caspari McCormick
(Wilmington, DE) and benefit from the research and
insights of The Melior Group (Philadelphia).
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Philadelphia Cruise Terminal Update
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Eight Marketing has completed its marketing study for
the
Philadelphia Cruise Terminal. Our thanks to all of the
organizations and individuals who assisted in this
effort
through interviews and access to related studies and
materials.
For more information on the Philadelphia Cruise
Terminal and Cruise Philly, contact Fran Feldman
Walish at (610) 667-2400.
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About Eight Marketing
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Eight Marketing is a tourism and attractions
marketing firm that specializes in increasing revenue
for its clients through partnerships, promotions and
strategic
planning.
To learn more, call us at (610)
667-2400.
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