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Welcome
We welcome you to the October issue of News
At Eight, produced by Eight Marketing Co., LLC.
Thank you for joining us.
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Cabrini College Marketing Study
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Eight Marketing has completed work with Cabrini
College on a strategic marketing plan for Cabrini's
groundbreaking core curriculum, Justice Matters.
Cabrini College was among the first colleges in the
nation to introduce community service into its
curriculum, and it was the first college in Pennsylvania
to require all undergraduates to perform community
service. Cabrini twice has been named to the
President's Higher Education Community Honor Roll
with Distinction for Community Service.
Cabrini College is a residential Catholic college
serving more than 3,100 men and women in
undergraduate and graduate liberal arts and
professional studies programs. Cabrini's serene 112-
acre campus is just 30 minutes from Philadelphia in
Radnor, Pa.
The College's mission is to provide an "education of
the heart," integrating intellectual competency with
moral and social responsibility. Cabrini offers
programs in liberal arts and professional studies and
is equally committed to undergraduate, residential
and graduate students.
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Project Update: Fairmount Park Historic Houses
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Eight Marketing is continuing to work with Caspari
McCormick and The Melior Group on a
comprehensive marketing and branding program for
Fairmount Park Historic Houses.
The project
centers on seven individually- administered historic
houses and mansions: Cedar Grove, Laurel Hill,
Lemon Hill, Mt. Pleasant, Strawberry Mansion,
Sweetbriar and Woodford.
Focus groups and internet surveys are in progress to
track consumer awareness and perceptions
regarding these historic treasures.
We are currently conducting one-on-one interviews
with tourism and attractions professionals who work
with the houses in a partnership capacity. To
participate or learn more, please email Fran
Feldman Walish.
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About Eight Marketing
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Eight Marketing is a tourism and attractions
marketing firm that specializes in increasing revenue
for its clients through partnerships, promotions and
strategic
planning.
To learn more, call us at (610)
667-2400.
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